With the trend towards crafted textiles gaining some serious momentum, this timely exhibition by Donya Coward is best described as ‘textile taxidermy’ but is as much about preserving textiles as it is about animals. Donya lovingly creates these fabric collages depicting dogs using found fabrics, knit, crochet and jewelry. Donya will be exhibiting these little treasures alongside her never before seen freestanding sculptures that incorporate the same style of working. We highly recommend you check it out at the Margo Selby Gallery, London, until 2nd October 2010. The Margo Selby shop itself is well worth checking out and features on the Trend Bible Shopping List for those international visitors who want to know the best places to shop while here in the UK.
Images above; Donya Coward
We have also noticed a few other doggy collagers (!), check out self-taught contemporary artist Michel Keck. Inspired by her own dogs she creates collages with a pop art feel, and with a percentage of all profits made going to PETA do we need any more reasons to snap one up!?
Images above; Michel Keck
We recently stumbled across the artist Pete Clark who is the creator of these humorous and highly original animal collages. These artworks are made from found paper like maps, letters and stamps found on many scavenging trips to flea markets, antique fairs and car-boot sales.
Images above; Peter Clark
We love the recycled factor evident is all three artists’ work-which we think is brilliant inspiration for kids’ wall art.
With consumers cutting back on discretionary spend and taking less interest in home improvement, the homewares market is suffering. By the end of 2010 the market will have shrunk by 1.9%, resulting in a decline of £652m since its peak in 2008. With the robust growth of the last decade over, retailers will have to work harder to attract spend.
Levels of consumer confidence and activity in the housing market have improved, but not to levels where they will boost spending on homewares significantly. With the homewares market seeing either no growth or slow spending increases for the foreseeable future, to increase sales, retailers will have to gain share from competitors.
The departure of Woolworths, Rosebys and The Pier from the market during late 2008 and the beginning of 2009 has lessened the impact of the decline in the market and allowed the survivors to up their share. However, without similar failures they could find 2010 much harder, with a return to declining like-for-like sales highly probable.
According to a recent report from Datamonitor, the homeware market shrunk by 3.9% to £10.9bn in 2009. The report claims that those retailers with distinctive positioning will succeed, as the online market for home product purchases begins to shake up dynamics. The supermarkets have enjoyed growth in this sector this year, and Argow remains the leading homeware retailer brand in 2009, with John Lewis in second place with 5.2%. Dunelm Mill is the biggest gainer in 2009, as more retailers add spin-off homeware stores.
Trend Bible work with some of the UK’s leading retailers to help define future strategies and exploit opportunities for growth in a challenging financial climate. Accurate, well-informed trend forecasting can help brands pin-point catalysts for change, social and cultural events that will impact consumer behaviour, and determine how this will affect design and colour trends. We help our clients build strong, inspiring and commercially successful product ranges. To find out what we can do for you, please get in touch at email@example.com.
This month our Spring Summer 2011 forecasts form the basis of a feature in Homestyle magazine. Check out the pages from our Home Trends book, below and see how Homestyle have interpreted our looks in this gorgeous shoot- it really brings the looks to life and shows their commercial appeal. If you want to order one of our limited edition trend books for Spring Sumer 2011, these are now being offered at a reduced price of £150 + postage. Each book has four inspiring trend themes, complete with colour palettes, Pantone cotton chips and actual swatches of wallpapers, fabrics and trims. We don’t have many left so place your orders asap by emailing firstname.lastname@example.org.
Trend 1: Voyager
above image: feature in August edition of Homestyle magazine, as presented by our glamorous assistant Rosie!
Trend 2: Libertine
above image; feature in Homestyle magazine
Trend 3: Collector
above image: feature in Homestyle magazine
Trend 4: Epicurean
This year’s design graduates enter the jobs market at a very difficult time but we have to say the standard of work was so high at New Designers in London, we doubt these students have anything to worry about. Some will be snapped up as up-coming talent by the best home interior and furniture brands, others will shine as designers in their own right.
The key story this year was that designers addressed function, not decoration, responding to a wider social and cultural trend for simplicity and honesty in design (also seen across finances, food and technology). Designers quite literally laid bare their materials, showing us the nuts and bolts of construction and celebrated the art of manufacture.
Mixing different materials was a key trend; such as mixing leather with wood for tables, and mixing different types of wood within a single piece.
Despite the seriousness, there were more playful elements evident at the show counteracting the lingering effects of the recession. This trend was big for tableware and textiles.
Saving space was also high on the agenda, as designers battled with the modern problems of multi-generational habitats and redefining personal space in communal areas. Products that folded away, were multi-functional and allowed users personal space in increasingly cramped homes featured heavily. Furniture designer-maker, Eiry Rock also took inspiration from the growing kids furniture market, and showed space-saving kids furniture with an adult design aesthetic.
New Clean Lines
Angular shapes dominated the show as we saw increasing evidence of a cleaner linear form starting to infiltrate homeware. Multiplied patterns and intricate repeat prints sat alongside hard-edges, defined and geometric shapes, as predicted in our Autumn Winter 2010 forecast.
Objects that are humble, tactile and rustic reflect a bigger picture trend for hand-crafted and home made goods. This trend was particularly big for ceramics.
Joanna Feeley, founder and creative director of Trend Bible, will be delivering a series of talks and seminars in the coming months. We look forward to welcoming you at the following shows, and sharing our future trend forecasts to help you make well-informed and accurate decisions about the future directions of your business.
Home and Gift
Harrogate, UK, Wednesday 21st July 2010
12 noon – 1pm
Future Trends for Autumn / Winter 2010/11
followed by individual 15 minute trend surgeries, click here to book
Trend Bible will be selling last remaining copies of Autumn Winter 2010/11 trend books for home interiors, priced £100 and available to pre-order at email@example.com
New York, August 2, 3, 4th 2010
Kids Lifestyle Trends for Fall / Winter 2011/12 3.30pm, Monday 2 August 2010
Home Interior Trends for Fall / Winter 2011/12, 12.30pm Wednesday 4th August 2010
We are delighted to return to the Printsource show in New York this season, where Joanna presents future trends for Fall / Winter 2011/12 across home interiors and kids lifestyle products. This presentation covers the key future ‘trend drivers’ terms of social, cultural, political change, future consumer insights, colour, pattern, material and product design directions across four key themes. The Lifestyle Trends for the Home and Kids Lifestyle Trends books will be available to buy at the show, represented by Margit Publications.
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Gloriously understated and minimal– the new Burberry Beauty range is finally here. Can only imagine the design brief was “If the Burberry trench was a lipstick…what would it look like?” See our Utilitarian trend in our Autumn Winter 2011/12 forecast for the background on how this new understated , clean aesthetic is developing. Get in touch if you’d like to talk to us about our forecasting work for the cosmetics and toiletry industry.
Images shot by David Bailey and Mario Testino
The iconic, heritage plaid features across all products- a lesson in ‘brand handwriting!’